“73% of homeowners say they are more likely to list with a realtor who offers to create a video for them. But only 4% of agents put their listings on YouTube.”
So easy it sounds too good to be true, right? But are your listings on YouTube?
An Australian Real Estate Group did the research and they found that real estate listings that include a video receive 403% more inquiries than those without. So why isn’t every realtor updating their video catalog with every listing? The answer: I have no idea.
Whether you edit professional photos together or create a gorgeous HD video with hover drones and lighting, quadrupling your inquiries has never been easier. Here are a few more facts that will get you signing up for that YouTube account by lunchtime.
– Forbes reports that 59% of executives would rather watch video than read text.
– An introductory email that includes a video receives an increase click-through rate by 96% says Implix.
– Invodo states that 92 percent of mobile video viewers share videos with others.
– Videos are shared 1200% more times than links and text combined, Orion 21 reports.
If you want to bring in that 403% that your neighboring real estate agent is missing out on, give us a call. WAKE brand media offers everything from photography to drone footage with great pricing. In the mean time, check out this video that Caliber Wealth Development had us create to highlight a new acquisition to their property portfolio and see the potential of what your listing could look like to potential home buyers.
Did you watch it?! See? The stats don’t lie.